Reward following Croft acquisition with major BT contract
TSG is seeing the immediate benefits of its recent acquisition of North East IT consultancy and support company Croft Technology plc with the announcement of a contract with BT worth in excess of £5m.
PRESS RELEASE
4 March 2010
TSG is seeing the immediate benefits of its recent acquisition of North East IT consultancy and support company Croft Technology plc with the announcement of a contract with BT worth in excess of £5m.
Croft Technology (now rebranded TSG Enterprise Solutions) has been chosen as the IT partner for The Life Channel project with BT Business and has been awarded a three year minimum contract which will give seven million viewers a month in schools and GP surgeries across the UK access to a new private TV information service. The Life Channel, produced by CAN Media is the UK’s largest private television network and is widely used by local government agencies to showcase and promote health and educational messages and initiatives to the local community.
Campaigns featured on The Life Channel can support schools by improving their Ofsted ratings and play a role in helping the NHS to achieve the National Priorities set out by the Department of Health which are measured by the Care Quality Commission. Independent research has shown The Life Channel to be more than two times more effective than posters and up to three times more effective than leaflets in communicating key health and wellbeing messages to the audience.
TSG Enterprise Solutions will work with BT Business to install and manage the new service in over 5,000 schools and 4,000 GP surgeries across the UK. BT will be providing broadband, PCs and up to four large panel TV screens at each site.
Phil Renton, Managing Director, TSG Enterprise Solutions said “The Life Channel has a valuable role to play in the community in both areas of health and education and we are excited to be involved in this innovative project. The deal with BT and CAN Media is a fantastic endorsement of the skills and expertise of this business to have been chosen for a national project of this scale. There are exciting times ahead for TSG Enterprise Solutions and a contract of this size is a fantastic springboard for the launch of the new division and we hope it is the first of many similar national projects.”


